Read the latest magazine Awards and Events Industry News Skills & Training S-5! Brings Accredited Educational Sessions to METALCON 2026 2 September 2026 SnoGard EF™ Metal roof attachment solutions specialist, S-5! will present accredited education and showcase its latest innovation at METALCON, October 7-9, 2026 in Orlando. In addition to educational sessions offering continuing education credits (CEUs), S-5! will feature its new snow retention solution, SnoGard EF™, designed for common exposed-fastened metal roofing. Accredited Educational Sessions S-5!’s educational sessions will include: David Stahler, Sales Expert, S-5! ‘From Conversations to Conversions: Smarter Sales Strategies That Drive Results’ on Wednesday, October 7 at 2:45 p.m. Presented by David Stahler, Sales Expert, S-5! Today’s sales environment is more competitive and customer-driven than ever. In this practical session, Stahler will share real-world strategies to help teams create more value in everyday customer conversations, including how to build trust, understand customer needs and apply a repeatable sales approach. Attendees will explore when to use cross-selling and upselling, as well as relationship selling versus conversion-focused selling, and leave with actionable techniques to improve sales conversations, close more opportunities and grow their business. Rob Haddock, CEO & Founder, S-5! ‘Metal Roofing From A (Aluminum) to Z (Zinc)’ (4 AIA credit hours) on Thursday, October 8 – 8:30 a.m. Presented by Rob Haddock, CEO & Founder, S-5! Often referred to as Metal Roofing 101 and known as the best “crash course” available for all in-industry personnel, this session offers a thorough and engaging “all about metal” overview, from the fundamentals to the details. Haddock, a 50-year industry veteran and the director of the Metal Roof Advisory Group, breaks down complex technical concepts into clear, practical knowledge. This session is ideal for contractors, salespeople, architects, specifiers, roof consultants, engineers, building owners and maintenance staff from beginner to expert. >> Read more about METALCON in the news Previous article Roof Waterproofing: Why Flat Roofs Fail, and What Actually Fixes ThemNext article Solar Firm Brings Swedish Integrated Solar Roofs to NA Market Share article You may also like View all News Awards and Events +3 20 August 2026 Celebrating 35 Years of METALCON Awards and Events +3 29 July 2026 METALCON 2026 Responds to Changing Needs of Metal Construction Awards and Events +2 14 July 2026 Roofing Technology Think Tank Opens Nominations for 2026 Innovator of the Year Award Sign Up to Roofing Today Stay up to date with all of the latest news from Roofing Today by signing up to our weekly bulletins… Sign Up Today Get in Touch Check out the latest issue 125 July-August 2026 View Now Past Issues Get in Touch