Read the latest magazine Featured Companies Roofline Video Fireside Chat No. 4: Helping Customers Grow 3 December 2020 FREEFOAM BUILDING PRODUCTS has announced the release of one of the most significant of the ‘Fireside Chat’ videos, explaining how the company helps its customers to develop and grow. In the fourth video in the series, Helping Customers Grow, Colin St John, Commercial Director, explains how Freefoam operates. He describes the ethos behind the company and how this way of working puts customers at the heart of the operation, supporting and delivering what they need, when they need it. Fireside Chat No. 4 Colin St John, Commercial Director Freefoam Commercial Director, Colin St John, summarises: “We have great customers, from the one man stockists to a multi-brand merchant. We give each one the level of service and support they need, which can be very different for each customer type. We’ve become a bit of a chameleon organisation, adapting and changing to suit individual customer needs.” These videos are part of Freefoam’s #HelpingCustomersGrow campaign, which highlights the company’s unique approach to building its business and celebrates customers’ successes. Colin has worked in roofline for around 20 years. He gives great insight into Freefoam’s business, the changes in the industry and their implications for the future. Freefoam hopes these videos will be both informative and provide a platform for future debate. Watch Fireside Chat No. 4: Helping Customers Grow below. Click here to view all Freefoam videos. Previous article ‘Shameful’ Personal Indemnity Insurance Fire Carve-Outs Leave Industry ExposedNext article Stronger November Growth Led by New Orders Amid Supply Shortages Share article You may also like View all News Featured Companies +2 17 September 2026 Garland UK Cuts Emissions by 12% in Third Annual Sustainability Report Featured Companies +2 17 September 2026 AJW Roofing & Cladding Supplies Unveils Refreshed Brand Identity Featured Companies +6 10 September 2026 Stoneleaf Unveils Brand New Trade Counter and Showroom in Essex Featured Companies +3 3 September 2026 Cupa Pizarras Introduces 100-Year Guarantee on All Natural Slate Products Sign Up to Roofing Today Stay up to date with all of the latest news from Roofing Today by signing up to our weekly Bulletins… Sign Up Today Get in Touch Check out the latest issue 126 September-October 2026 View Now Past Issues Get in Touch