{"id":74853,"date":"2025-10-16T12:31:00","date_gmt":"2025-10-16T12:31:00","guid":{"rendered":"https:\/\/staging.roofingtoday.co.uk\/?p=74853"},"modified":"2025-11-25T16:12:57","modified_gmt":"2025-11-25T16:12:57","slug":"soprema-us-announces-tropical-roofing-products-brand-transition","status":"publish","type":"post","link":"https:\/\/roofingtoday.co.uk\/us\/soprema-us-announces-tropical-roofing-products-brand-transition\/","title":{"rendered":"Soprema US Announces Tropical Roofing Products Brand Transition"},"content":{"rendered":"\n\n\n
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Soprema US Announces Tropical Roofing Products Brand Transition<\/h1>\n 16 October 2025<\/span>\n <\/div>\n
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\"Tropical<\/p>\n

SOPREMA US<\/strong><\/span> has announced the full transition of Tropical Roofing Products (TRP) to the SOPREMA brand, set to be completed by the end of the year.<\/p>\n

SOPREMA says the move reflects its commitment to delivering a \u201csimplified, nationwide brand experience while maintaining the trusted performance of TRP\u2019s coatings and roof maintenance products\u201d.<\/p>\n

Customers will continue to receive the same products, with no changes to product performance. The only difference will be updated packaging and branding under the SOPREMA<\/a> name.<\/p>\n

Brand Transition<\/strong><\/h2>\n

\u201cThis transition is about national recognition and consistency,\u201d said Tim Kersey, CEO.<\/strong> \u201cWe\u2019re aligning our product lines under one brand to better serve our customers and strengthen our presence across all markets.\u201d<\/p>\n

Coatings specialists and technical support remain the same, with increases in key regions. Email addresses and business cards have already transitioned to SOPREMA branding.<\/p>\n

As part of the rollout, SOPREMA will introduce refreshed brochures, signage, digital content, and Sop\u2019Direct \u2013 a mobile app with language translation and product documentation to help customers navigate the change with ease.<\/p>\n <\/div>\n \n \n\n

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